What’s Trending – Nov 13, 2025
Based on the latest news from November 13, 2025, here are the breaking headlines:
**Google Introduces Ads Advisor and Analytics Advisor**[3] Google has launched new AI-powered agentic tools built on Gemini models to help advertisers interpret data, identify performance trends, and manage campaigns more efficiently.
**Dyson Media Account Review**[3] Dyson has put its global media account up for review. IPG Mediabrains is the incumbent after winning the business in 2021 from WPP’s Mindshare, which held the account for eight years.
**Cannes Lions Introduces Creative Brand Lion Category**[3] The prestigious festival is refreshing its Creative Data criteria and introducing an AI Craft subcategory ahead of the 2026 edition (June 22–26). Submissions open January 15, with expanded retail media coverage.
**Government Invites Digital Agencies to DigiHaat Initiative**[3] Digital marketing agencies can register by November 18, 2025, to access projects under the government-backed DigiHaat/Nirmit Bharat initiative.
**Meta’s $600B US Investment Commitment**[6] Meta has committed to spending $600 billion on US projects by 2028, aiming to reduce regulatory pressure while highlighting its domestic investment efforts.

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